Why Your Brand Needs Style Guidelines

Why Your Brand Needs Style Guidelines

Insights from Sophie Lange and what you should include in your style guidelines.  As a brand designer, I’ve spent countless hours crafting identities for a large array of clients. Whilst many businesses already have their own established identity, often clients that...
The Importance of Looking and Feeling Good

The Importance of Looking and Feeling Good

Embracing Empowerment: The Importance of Looking and Feeling Good  At our Ladies Who Long Lunch event, hosted at the Hibiscus Rooftop Bar of the Hyatt Regency Hotel in the Queen Street Mall, we celebrated the achievements of women in business. We highlighted our...